Marketing Lead

About the role

Daraz Nepal is the country's largest online marketplace. We're seeking a Marketing Lead to plan and run growth campaigns for flagship events, category launches, and seller acquisition.

What you’ll do

• Own campaign strategy and calendar across paid, social, and CRM.
• Manage agency and channel budgets to hit acquisition targets.
• Drive major campaign events like 11.11 and 12.12 for Nepal.
• Measure and report ROI, optimizing spend against CAC and LTV.

What we’re looking for

• 4+ years in performance or growth marketing.
• Hands-on with Meta, Google, and TikTok ads platforms.
• Strong analytical skills and comfort with attribution models.
• Experience managing a small team or agency partners.